I know this is a bit off-topic but it´s worth it. 1up has spotted 23 similarities between the 360 and the Dreamcast. Some items on the list are certainly impressive and even a bit scary. For example:

#16:
Dreamcast: Exclusive promotional partner leading up to launch: Pepsi.
Xbox 360: Exclusive promotional partner leading up to launch: Mountain Dew…which is owned by Pepsi.

#17:
Dreamcast: Highly anticipated First Party racing game from Bizarre Creations (Metropolis Street Racer).
XBox 360: Highly anticipated First Party racing game from Bizarre Creations (Project Gotham Racing 3).

Weird? coincidence? i don´t know but you have to check out the full list.